Yona Cymerman is co-founder & COO of TechforCann Europe accelerator. Originally from Canada and now living in Israel, Yona is a serial entrepreneur who has founded three companies, including the largest medical cannabis business development agency in Israel. Previously founder of a boutique strategic marketing firm for Israeli tech companies (est 2007), Yona has also held the role of VP Strategic Marketing at RuderFinn. Yona is a lecturer at IDC Herzliya, and a mentor to a number of social impact organizations.